What’s the Latest with Jake Paul
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Jake Paul recently made a major announcement ahead of his upcoming heavyweight bout with Anthony Joshua, scheduled for December 19, 2025.
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The full fight-card for the event — backed by Most Valuable Promotions (MVP) — has been finalized, with undercard fights and supporting bouts accompanying the main event.
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This fight comes after previous plans (against Gervonta Davis) were scrapped, which opened the path for Joshua stepping in as Paul’s new opponent.
Who Owns Celsius (the energy drink linked with Jake Paul)
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Celsius is produced by Celsius Holdings, Inc. — an American public company.
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The company was previously known as Vector Ventures, Inc. and is now chaired by CEO John Fieldly.
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In 2023, a significant investment by PepsiCo (US$550 million for preferred stock) helped Celsius expand its distribution and market reach globally.
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While Jake Paul is not an owner of the brand, he signed a long-term endorsement deal with Celsius in 2023 — making him one of the brand’s prominent ambassadors.
Who Did Jake Paul Lose To — So Far
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Jake Paul’s professional boxing record stands at 12 wins and 1 loss.
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His only loss came on February 26, 2023, against Tommy Fury. The bout ended in a split decision defeat for Paul.
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Since then, Paul has bounced back — notched major wins, including a high-profile victory over Mike Tyson in November 2024 by unanimous decision, and most recently defeating Julio César Chávez Jr. in mid-2025.
What the Recent Announcement Means
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The upcoming fight between Jake Paul and Anthony Joshua marks one of the biggest crossover events in boxing for 2025 — with a major global streaming partner and high stakes for both fighters.
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For Paul, this bout presents a chance to re-assert dominance and shake off past criticisms; for Joshua, it’s a return to the ring after a hiatus.
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The involvement of heavyweights like Celsius (as a sponsor) and backing by MVP underscores how much Paul — as a brand himself — has evolved beyond just boxing.
Bigger Picture: What It All Means
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Jake Paul remains a polarizing yet powerhouse figure — not just a boxer, but a social media icon and business-savvy entrepreneur. His backing by major brands like Celsius and ventures beyond boxing shows his ambition to stay relevant both inside and outside the ring.
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The ownership of Celsius by a public holding company (Celsius Holdings, Inc.) — not by Paul — clarifies the nature of his relationship with the brand: ambassador/sponsor, not owner.
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His sole career loss to Tommy Fury remains a blemish — but with the upcoming Joshua fight, Paul has a shot at redemption and possibly creating one of the biggest spectacles in modern boxing.
